SZWAJCARIA
HERZSPRUNG
Herzsprung is a national prevention program which was founded 2017 by Radix (Swiss Health Organization).
25 People dies as a result of domestic violence per year (2009-2018)
Partnership
About HERZSPRUNG
In Switzerland, Yves Saint Laurent Beauty developed ABUSE IS NOT LOVE in partnership with the non-profit organization Herzsprung. Herzsprung is a national prevention program which was founded 2017 by Radix (Swiss Health Organization). Herzsprungs’ goal is to educate people in the age between 14-18 on the subject of IPV and to support healthy and respectful relationships. Herzsprung developed an educational program which is implemented in schools through intermediaries. Between 2017 and 2020 174 intermediary trainers were educated. Those trainers did 92 workshops in different schools, which results into 1500 educated students.
PROGRAMIE
ABUSE IS NOT LOVE: A 4-PILLAR PROGRAM
Education of youth
The project will trainup to 40 new school trainers over per year, who will lead workshops in schools with students. The main goal is to educate them on the topic of IPV and to support healty and respectful relationships. Over the next 3 years, the program will benefit at least 1000 children and young people.
Digital Campaign
Herzsprung will develop a landing page, with the most important information and sources for help. The digital campaign will be redirected to this landing page
Internal Training of the Yves Saint Laurent Beauty teams
Workshops and training seminars are organizedfor YSL Beauty corporate and front-line teams to understand and identify abusive relationships. These workshops give them the tools and resources, not only for themselves, but to be agents of change in their communities.
Contribution to Thought Leadership through research
The brand aims to have a long-term impact on the fight against Intimate Partner Violence through contributions to research studies on youth and prevention. The published findings on barriers to prevention of IPV are an aim to open-source full industry collaboration against this crime.
Results
Want to talk? contact your local association
Want to talk? contact your local association
Herzsprung is a national prevention program which was founded 2017 by Radix (Swiss Health Organization). Herzsprungs’ goal is to educate people in the age between 14-18 on the subject of IPV and to support healthy and respectful relationships.